About Us

Advocates for Aging believes in taking charge of the narrative about aging. We use this approach to develop age awareness training, programs for older adults, and social media services for businesses in the aging industry. By working across multiple sectors we offer valuable services to engage older adults.

Our Work

Initially launched as the first age focused incubator we now specialize inn providing businesses and nonprofits with our deep knowledge of aging.

Professional Services




We advise business owners, public agencies, senior housing community, and tech startups to successfully reach the $8 trillion age 50+ market by providing industry-specific research and analysis  services.

Public agencies, businesses and nonprofit organizations benefit from a strategic approach to community outreach and social media to increase their visibility in the community. Using our expertise we provide clients with in person and online community outreach.

We offer San Diego’s only age-awareness and age-sensitivity training service. This unique professional develop experience develops an understanding by participants of potential barriers and solutions to improve the experience for clients age 50+.