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Transportation is a top priority for older adults

Over 15 year of aging expertise across academia, businesses, nonprofits, and public health services.

By working across business sectors we have valuable insight and access to older adults. Using this awareness we create thoughtful develop age awareness training, engaging programs for older adults, and engaging social media strategies to engage followers.

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Our services


We advise business owners, public agencies, senior housing community, and tech startups to successfully reach the $8 trillion age 50+ market by providing industry-specific research and analysis services.


Public agencies, businesses and nonprofit organizations benefit from a strategic approach to community outreach and social media to increase their visibility in the community. Using our expertise we provide clients with in person and online community outreach.


We offer San Diego’s only age-awareness and age-sensitivity training service. This unique professional develop experience develops an understanding by participants of potential barriers and solutions to improve the experience for clients age 50+.


Learn About the Six Pillars of Age Sensitivity

Why Companies Choose Advocates For Aging for Age Sensitivity Training

Acknowledgement of Aging

Aging is part of living and a growing market segment.

Collaborative Communication

At one time the term community was defined as where you lived. Now the definition is wider.

Identifying Ageism

There are 14 recognized types of bias and 175 reported types of biases.

Inclusion Over Exclusion

Where do young people belong? Where do old people belong?

Understanding Generational Differences

Coming of age in America is often defined by historic firsts.

Valuing the Lived Experience

We gain experience and formulate a knowledge database to navigate the world through everyday events.

Aging In The News

See all our news